Google’s futuristic mobile image recognition feature — Google Goggles — has been demoed on the Sony Ericsson’s Xperia X10.
Although the Xperia is yet to be released, you can see the impressive technology in action, with the phone’s camera being used to scan an object and return search results based on what it can ‘see.’
In the video example, Goggles ‘recognises’ a chocolate bar and returns relevant search results.
It sure looks mighty impressive to our eyes, although some have expressed concerns about the privacy implications of an app potentially being able to identify strangers.
We’d probably find it useful when we’re meeting friends after a few beers and can’t remember their names, mind.
