Gorgeous Fujifilm X10 compact gets priced up, enthusiastic video released

Fujifilm X10 compact camera - stunning looks, but is it a LX5/XZ-1 killer?

We fell in love with their high-end Fujifilm X100 compact, and although that turned out to be a flawed diamond, we can’t stop ourselves feeling lustful towards their new,  more economical offering, the  Fujifilm X10.

Serving up a similarly delightful, old-fashioned rangefinder look that is almost irresistible to some photographers, the X10 has been priced at a more affordable £499.99 in the UK and $599.95 in the States.

The camera comes with a significantly smaller sensor that its upmarket big brother, with the X10 packing a 2/3″ 12 megapixel EXR CMOS sensor, backed by a speedy FUJINON1 F2.0 wide-angle to F2.8 telephoto 4x manual zoom lens (28-112mm).

Fujifilm X10 compact camera - stunning looks, but is it a LX5/XZ-1 killer?

There’s no fancy hybrid rangefinder on offer either, with the X10 instead sporting a rather swish-looking mechanically linked optical viewfinder.

There’s still an awful lot to love with this compact – we’re suckers for cameras that look and feel like ‘proper’ cameras – and we always warm to any camera that has an exposure compensation dial on the top plate.

Fujifilm say that the camera will be released in early November – you pre-order it on Amazon now – and the company have released a particularly enthusiastic ‘hands on’ video (below):

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