Seemingly brushing off their recent crushing defeat by Apple in the US courts, Samsung has decided to poke fun at the Apple-obsessed fanatics queuing outside stores in preparation for the forthcoming launch of the new iPhone 5.
Keen to point out the perceived shortcomings of Apple’s latest handset, the advert – called ‘The Next Big Thing is Already Here — Samsung Galaxy S III’ – fires out several digs in Apple’s direction.
The iPhone’s 5 new Lightning dock connector, the requirement to buy adapters and the lack of NFC all come under attack in the advert, and it’s quite an amusing number too – take a look below and see what you think:
